Our Story

We are a family of 5 with 3 daughters. The oldest daughter played college soccer while graduating with a Criminal Justice and Psychology Degree from Lee University(TN). The middle daughter plays competitive ECNL soccer. The youngest ventured off into competitive club cheer. In April of 2023 I was at a cheer competition in Las Vegas where I was wearing an original design shirt and was asked about it from numerous parents. At that moment "Cheer Dad Apparel" was created. The purpose was to create a cheer clothing line of "niche" and "parody" shirts for not just Dads, but everyone in the family.


Hollis Hale
hollis@cheerdadapparel.com